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Content Standards
Content Standards
This document establishes content standards and liability protections for our automation agency services. Clients retain full responsibility for all content, assets, and materials they provide. Our role is limited to technical implementation using client-supplied materials.
Key Principles
Client Content Ownership: Clients warrant ownership and rights to all provided materials
Limited Agency Liability: We are not responsible for client-provided content legality or compliance
Technical Service Focus: Our services are implementation-focused, not content advisory
Legal Compliance Shield: Robust protections against client content violations
Section 1: Client Content Standards and Warranties
1.1 Client Content Responsibility
Client Warranties: By providing any content, materials, or assets, clients represent and warrant that:
They own all rights to provided content or have proper authorization for use
All content complies with applicable laws and regulations
No content infringes on intellectual property rights of third parties
All trademarks, logos, and branded materials are properly licensed
Content does not violate privacy rights or contain confidential information
All necessary permissions and releases have been obtained
Prohibited Client-Provided Content:
Copyrighted materials without proper licensing (e.g., New York Times articles, stock photos)
Trademarked logos or assets without ownership or licensing rights
Content that violates federal, state, or local laws
Defamatory, harassing, or threatening materials
Content promoting illegal activities
Materials containing personal information without consent
1.2 Third-Party Platform Compliance
Platform Terms Requirement: Clients must comply with all terms of service, acceptable use policies, and content guidelines of underlying platforms used in their implementations (including but not limited to Zapier, Make, Airtable, and other integrated services).
Examples of Platform Violations:
Using Zapier's SMS integration for prohibited advertising content (e.g., drug-related marketing)
Violating Make's automation limits or content restrictions
Breaching Airtable's data usage policies
Non-compliance with any integrated platform's content standards
Agency Disclaimer: We are not responsible for client violations of third-party platform terms. Clients use their own accounts and bear sole responsibility for compliance with all platform-specific policies and restrictions.
Client Obligations:
Verify ownership of all provided assets before submission
Obtain proper licensing for third-party content
Provide written authorization for use of any branded materials
Disclose any known IP restrictions or limitations
Update us immediately if rights to provided content are disputed
Agency Limitations:
We do not verify ownership or licensing of client-provided content
We are not responsible for conducting IP searches or clearances
We rely entirely on client warranties regarding content rights
We do not provide legal advice regarding content usage rights
Section 2: Intellectual Property Protections
2.1 Client Indemnification Obligations
Full Indemnification: Clients agree to indemnify, defend, and hold harmless our agency from any and all claims, damages, costs, and expenses (including reasonable attorney fees) arising from:
Use of client-provided content in delivered work products
Intellectual property infringement claims related to client materials
Privacy violations from client-supplied personal information
Regulatory violations from client content or business practices
Third-party claims related to client-provided assets or information
2.2 Professional Services Scope and Limitations
Service Scope Definition:
We provide automation implementation and professional services only
We do not host, own, or operate any technical platforms or infrastructure
We work exclusively within client-owned accounts and platforms
Our deliverables are configurations and workflows, not software products
Client Platform Responsibility:
Clients maintain their own accounts with all integrated platforms
Clients are responsible for platform compliance and account standing
We are not liable for platform account suspensions, violations, or restrictions
Service level agreements defer to client's existing platform providers
Post-Delivery Modifications:
Any client modifications to delivered solutions after project completion are client's sole responsibility
We are not liable for functionality issues arising from client-made changes
Warranty and support apply only to delivered implementations as originally configured
Client bears responsibility for maintaining solution compliance after delivery
Service Scope Limitations:
We provide technical automation implementation services only
We do not provide legal, compliance, or IP advisory services
Final work products reflect client-specified requirements and content
We are not responsible for the commercial viability or legal compliance of delivered solutions
Copyright and Ownership:
Clients retain ownership of all provided content and materials
We retain ownership of our proprietary automation methodologies and code
Custom implementations become client property upon full payment
We may use anonymized project examples for marketing purposes
Section 3: Platform and Website Standards
3.1 Our Website Content Standards
Prohibited Content on Our Website:
Illegal activities or services promotion
Copyright or trademark infringing materials
Defamatory or harassing statements
Misleading or false advertising claims
Content violating privacy rights
Spam or unsolicited promotional content
Accessibility Compliance: We attempt to follow best practices for:
ADA (Americans with Disabilities Act) compliance for all website content
Alt text for images and graphics
Keyboard navigation functionality
Screen reader compatibility
Sufficient color contrast ratios
Captioned video content where applicable
3.2 Internal Access Controls and Data Handling
Staff Access Limitations:
Only staff assigned to client projects have access to client content
Content access limited to personnel with legitimate work-related need
All content used solely for implementing contracted professional services
No use of client content for any purpose beyond project implementation
Data Retention and Disposal:
Client content retained only as long as necessary for project completion
Temporary project files deleted upon work completion or termination
Content access logged and monitored for compliance purposes
All personnel bound by confidentiality obligations per MSA Section 7
Post-Delivery Modifications:
Any client modifications to delivered solutions after project completion are client's sole responsibility
We are not liable for functionality issues arising from client-made changes
Warranty and support apply only to delivered implementations as originally configured
Client bears responsibility for maintaining solution compliance after delivery
Security Requirements:
Secure API key management and storage
OAuth 2.0 implementation for authorized integrations
Encrypted data transmission for all client information
Regular security audits of integrated platforms
Immediate revocation of compromised access tokens
Client Data Protection:
Minimal data collection principles
Purpose-limited use of client information
Secure deletion of temporary project files
No unauthorized sharing of client data
Compliance with applicable data protection laws
Section 4: Emerging Technology and AI Content
4.1 AI-Generated Content Policies
Client Disclosure Requirements:
Clients must disclose if provided content is AI-generated
AI content must comply with all applicable laws and platform policies
Clients warrant AI content does not infringe on third-party rights
Proper attribution required where AI tools mandate disclosure
Deepfakes and Synthetic Media:
Prohibited: Deceptive synthetic media without clear labeling
Required: Explicit disclosure for any manipulated audio/video content
Client responsibility to ensure synthetic content complies with applicable laws
Immediate removal required if synthetic content violates platform policies
4.2 Automated Content and Bot Prevention
Prohibited Client Activities:
Using our services to create spam or automated harassment systems
Implementing bot networks for deceptive engagement
Creating systems designed to manipulate platform algorithms
Automated content generation violating platform terms of service
Section 5: Enforcement and Compliance
5.1 Violation Response Procedures
Immediate Response Required:
Clients must immediately notify us of any IP disputes involving provided content
Prompt removal of disputed content from active implementations
Client responsibility to resolve disputes directly with claimants
Agency cooperation in dispute resolution as reasonably required
Project Termination Rights:
We reserve the right to terminate ongoing projects for content violations, even with existing contracts
Immediate termination for illegal content or clear safety violations
48-hour notice for other policy violations where legally permissible
Client remains liable for completed work and incurred costs through termination date
MSA termination provisions apply as supplemented by these content-specific rights
Service Suspension Rights:
We reserve the right to suspend services if client content creates legal risk
Immediate suspension for illegal content or clear IP violations
48-hour notice for other policy violations where possible
Service restoration upon satisfactory resolution of violations
5.2 Legal Process and Compliance
Legal Request Procedures:
Client notification of legal requests where legally permitted
Cooperation with valid legal process as required by law
Client responsibility for all costs related to legal disputes over their content
Preservation of relevant data as legally required
Documentation Requirements:
Maintain records of client content warranties and representations
Document all content-related disputes and resolutions
Regular backup of client communications regarding content rights
Audit trail for all content modifications and implementations
Section 6: Liability Limitations and Legal Disclaimers
6.1 Service Disclaimers
"As-Is" Service Provision: Our services are provided "as is" without warranties regarding the legal compliance, commercial viability, or regulatory approval of client-provided content or resulting implementations.
Limitation of Liability: Our liability is limited to the fees paid for specific services. We are not liable for indirect, consequential, or punitive damages arising from client content issues or third-party claims.
Professional Service Boundaries: We are automation implementation specialists, not legal, compliance, or IP advisory professionals. Clients should consult appropriate professionals for content-related legal questions.
6.2 Governing Law and Jurisdiction
Applicable Law: This agreement is governed by New York State law and federal law of the United States.
Dispute Resolution: Any disputes will be resolved through binding arbitration in New York, except for injunctive relief which may be sought in appropriate courts.
Severability: If any provision is unenforceable, the remainder remains in full effect.
Section 7: Contract Integration and Updates
7.1 Client Agreement Integration
Master Service Agreement: These content standards integrate with and supplement our Master Consulting Services Agreement available at https://flow.digital/msa.
Conflict Resolution: In case of conflicts between this document and the MSA, content-specific matters in this document take precedence for content violations and liability.
Project-Specific Addenda: Individual projects may include additional content-specific requirements or restrictions.
7.2 Policy Updates
Dispute Resolution:
30-day notice for material changes affecting existing projects
Immediate implementation for emergency safety or legal compliance updates
Client notification via email and website posting
Continued engagement constitutes acceptance of updated terms
Effective date
Effective date: 18 June 2025
Last updated: 18 June 2025
Version: 1.0
Contact information
Content Standards: [email protected]
Legal department: [email protected]
Client services: [email protected]
Related Policies
Privacy Policy: https://flow.digital/privacy-policy
Terms of Service: https://flow.digital/terms-of-service